Zara Fall 2023 Ad Campaign 2023

Description

This close-up fashion image for Zara's Fall 2023 Ad Campaign features model Kristen McMenamy wearing a tailored dark blue jacket adorned with prominent, intricate white lace trim along the lapel and hem. Layered underneath is a delicate white ruffled skirt, creating a striking contrast of textures and tones. The composition focuses tightly on the garment details, showcasing the craftsmanship of the lace work against the smooth dark fabric. Photographed by Tim Walker, the image captures a theatrical yet refined aesthetic with soft lighting against a neutral, slightly textured background.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Concrete Texture

Context

Advertising Campaign