Brand
ProjectBrand Identity

WeWork Brand Identity 2023
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Description
An open magazine spread is photographed from a top-down perspective resting on a dark green textured surface. The left page features a portrait of a Black woman with short hair, wearing a vibrant blue suit jacket and trousers over a white top. She is seated or leaning against a light wooden table inside a bright office space with large windows. The right page displays large headline typography reading Forging a Path to Success for Black Entrepreneurs, accompanied by a small graphic illustration of a mountain peak with a red flag and two columns of editorial text below. The layout was designed by Franklyn for WeWork as part of their brand identity project.