WeWork Brand Identity 2023

Description

An open magazine spread is photographed from a top-down perspective resting on a dark green textured surface. The left page features a portrait of a Black woman with short hair, wearing a vibrant blue suit jacket and trousers over a white top. She is seated or leaning against a light wooden table inside a bright office space with large windows. The right page displays large headline typography reading Forging a Path to Success for Black Entrepreneurs, accompanied by a small graphic illustration of a mountain peak with a red flag and two columns of editorial text below. The layout was designed by Franklyn for WeWork as part of their brand identity project.

Style

Editorial, Horizontal, Clean

Techniques

Typography

Industries

Digital Media & Publishers

Color

Context

Editorial