BrandWELD
ProjectBrand Identity

WELD Brand Identity 2025
Associated creatives
Tags
Description
This close-up shot highlights the embroidered WELD brand label sewn into a purple corduroy fabric band. The white rectangular label features the brand name encircled in black thread, displaying clean stitching details. In the background, sections of green and white checkered textile add texture and complementary pattern work to the composition. Natural daylight illuminates the surface textures and fabric weaves, emphasizing the tactile quality of the materials. Angel and Anchor designed this visual element as part of the WELD brand identity project.
Style
Horizontal, Commercial, Clean, Tactile
Techniques
Macro, Natural light, Embroidery / needlework
Color
Pure White (50%)
Lavender (30%)
Jet Black (20%)
Background
Fabric Texture
Context
Advertising Campaign, Website / Web