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Brand
WELD
ProjectBrand Identity
Close-up of woven labels inside a green checkered kids cap showing 100 percent cotton text and the WELD brand logo.

WELD Brand Identity 2025

Associated creatives

Angel & Anchor
Angel & AnchorGraphic Design

Tags

clothing labelbrand labelweld labeltextile labelfabric tagcotton tagkids capchecked capcap interiorwoven label

Description

This macro detail photograph captures the interior labels of a green and cream checkered kids cap for the WELD brand identity project. Designed by Angel & Anchor, the shot highlights two stitched fabric tags sewn into the inner headband. The left label features a distinctive spiral graphic alongside uppercase text reading KIDS and 100% COTTON. The right label displays the bold, custom typography of the WELD logo embroidered in black thread against an off-white cotton background. The lighting is warm and directional, accentuating the fine woven texture of the fabric and the precision of the stitching.