WELD Brand Identity 2025

Description

This macro detail photograph captures the interior labels of a green and cream checkered kids cap for the WELD brand identity project. Designed by Angel & Anchor, the shot highlights two stitched fabric tags sewn into the inner headband. The left label features a distinctive spiral graphic alongside uppercase text reading KIDS and 100% COTTON. The right label displays the bold, custom typography of the WELD logo embroidered in black thread against an off-white cotton background. The lighting is warm and directional, accentuating the fine woven texture of the fabric and the precision of the stitching.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Macro, Natural light

Industries

High Street Fashion

Color

Context

E-commerce / Product