Description

Portrait from the WAY Campaign Who Are You project, photographed by David Urbanke with creative direction by The Weeknd, hair by Anthony Cristiano, and set design by Belinda Scott. The image features a black man with dreadlocks and a beard wearing a dark leather jacket and a gold pendant necklace. One side of his face is partially obscured behind a vertical frosted glass panel, creating a split composition. Bold white typography reading WHO ARE YOU? is layered across the frame, accompanied by smaller campaign text at the bottom. The background is a muted greenish-teal tone with soft, even studio lighting.