Logo
  • Home
  • ·Media
  • ·Uniqlo S/S 26 campaign editorial featuring Jiayun Xie
Model Jiayun Xie wearing a brown jacket and trousers against a white backdrop for Uniqlo

Uniqlo S/S 26 Campaign 2026

Associated creatives

Tags

Description

This portrait for the Uniqlo S/S 26 campaign features model Jiayun Xie captured against a clean white seamless backdrop. She wears a relaxed dark brown zip-up jacket paired with khaki pleated trousers and black sandals, carrying a large black shoulder bag. The composition is vertically oriented with even, soft studio lighting highlighting the minimalist styling. Hair and makeup are kept understated, with the dark hair worn slicked back straight.

Style

Editorial, Vertical, Clean

Industries

High Street Fashion

Color

Chocolate (40%)
Camel (40%)
Jet Black (20%)

Background

White Seamless

Context

Advertising Campaign