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Model in ruffled beige outfit and dark gloves lying on a sandy beach against rocky cliffs

Ulla Johnson Ulla Johnson Autumn Winter 2025 Campaign 2025

Associated creatives

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Description

This fashion campaign image for the Ulla Johnson Autumn Winter 2025 collection was photographed by Josh Olins with creative direction by Margot Populaire. The composition features model Aivita Mūze lying gracefully on a sandy beach beneath natural rocky overhangs. She wears a textured beige garment with layered ruffles and dark gloves detailed with ornate embellishments. The lighting is warm and natural, creating an atmospheric coastal setting.

Style

Editorial, Vertical, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Camel (70%)
Jet Black (30%)

Background

Sandy Beach

Context

Advertising Campaign