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Two male models posing outdoors in winter apparel against a mountain lake backdrop, styled by Jim Moore and photographed by Kenny Thomas.

Todd Snyder x Woolrich Black Label Winter 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This winter ad campaign image for Todd Snyder x Woolrich Black Label features two male models posing outdoors on a rocky vantage point overlooking a lake and mountain range under a clear blue sky. The model on the left wears a patterned knit sweater depicting a landscape scene, olive quilted trousers, a dark cap, and hiking boots, with a yellow turtleneck collar showing beneath. The model on the right wears an olive quilted jacket over a yellow turtleneck, white trousers, and dark sunglasses. The composition is vertically oriented with natural outdoor lighting highlighting the textured fabrics. The creative direction was led by Phillip Gutman with styling by Jim Moore and photography by Kenny Thomas.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Olive (50%)
Pure White (30%)
Golden Yellow (20%)

Background

Mountain

Context

Advertising Campaign