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BrandTodd Snyder x Woolrich Black Label
ProjectWinter 2024 Ad Campaign
A person viewed from behind wearing a fleece hoodie and trousers with embroidered floral details, and a tan crossbody bag in a snowy forest.

Todd Snyder x Woolrich Black Label Winter 2024 Ad Campaign 2024

Associated creatives

Todd Snyder
Todd SnyderWoolrich Black Label Creative Director
Phillip Gutman
Phillip GutmanCreative Director
Kenny Thomas
Kenny ThomasPhotographer
Amanda Murphy
Amanda MurphyModels
Anarcius Jean
Anarcius JeanModels
Silas Lutz Fabian
Silas Lutz FabianModels
Jim Moore
Jim MooreStylist

Tags

person in fleece outfitfleece outfitfleece hoodiefleece trouserstan crossbody bagcrossbody bagbag

Description

This image from the Winter 2024 ad campaign for Todd Snyder x Woolrich Black Label features a person captured from behind in a wintry outdoor setting. The subject wears a dark grey fleece hoodie and matching trousers adorned with delicate pink floral embroidery, paired with a tan crossbody bag bearing visible branding. The scene is set in a sunlit snow-covered forest with pine trees and distant snow-capped mountain peaks under a clear sky. Natural lighting illuminates the landscape, casting soft shadows across the snow and highlighting the texture of the garments. The composition emphasizes outdoor apparel within a crisp natural environment.

Style

Editorial, Lifestyle, Vertical, Earthy

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Charcoal (70%)
Rust (30%)

Background

Forest

Context

Advertising Campaign