Brand
ProjectBrand Identity

The Matcha Kyōto Brand Identity 2025
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Description
This graphic design project for The Matcha Kyōto presents a minimalist visual identity featuring two stylized cup illustrations aligned horizontally against a neutral textured background. Clean, precise typography displays the brand name in both Latin and Japanese characters across a contrasting central band. Smaller bilingual text blocks sit subtly above the main lettering, maintaining a disciplined and refined composition. The overall aesthetic is restrained and modern, emphasizing clean lines and balanced proportions.