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BrandThe Matcha Kyōto
ProjectBrand Identity
Minimalist graphic identity design for The Matcha Kyōto featuring two cup illustrations and typography against a pale textured background.

The Matcha Kyōto Brand Identity 2025

Associated creatives

Other Studio
Other StudioGraphic Design

Tags

brand identitythe matcha kyoto brand identitymatcha kyoto brandbrand identity designcup illustrationmatcha kyoto cup illustrationcup vectortypography

Description

This graphic design project for The Matcha Kyōto presents a minimalist visual identity featuring two stylized cup illustrations aligned horizontally against a neutral textured background. Clean, precise typography displays the brand name in both Latin and Japanese characters across a contrasting central band. Smaller bilingual text blocks sit subtly above the main lettering, maintaining a disciplined and refined composition. The overall aesthetic is restrained and modern, emphasizing clean lines and balanced proportions.

Style

Artistic, Horizontal, Clean, Minimalist

Techniques

Typography, Vector

Industries

Beverages

Color

Medium Grey (60%)
Off-White (40%)

Background

Paper Texture

Context

Advertising Campaign