BrandThe Good Egg
ProjectBrand Identity
The Good Egg Brand Identity 2018
Associated creatives
Tags
Description
This graphic design project for The Good Egg by Everything In Between showcases a prominent illuminated light box sign featuring bold black typography. The sign displays text including Local Produce, Cafe, and 93 Church St. In the foreground, a person wearing a striped shirt tilts their head back to drink from a glass under warm, moody lighting. The composition captures a candid, atmospheric evening setting with strong contrast between the bright sign and the dark surroundings.
Style
Horizontal, Commercial, Moody, Matte
Techniques
Low-key / chiaroscuro
Color
Pure White (50%)
Jet Black (50%)
Context
Advertising Campaign