BrandThe Good Egg
ProjectBrand Identity

The Good Egg Brand Identity 2018
Associated creatives
Tags
Description
A prominent black arched sign with white lettering reading Pickles and Ferments is mounted behind a stainless steel bar counter for The Good Egg brand identity project. Handwritten notes detail ferment varieties below the main heading. Four glass Mason jars containing colourful liquids and botanicals sit directly beneath the sign. To the left, a green manual press stands beside wine bottles, while additional wine and spirit bottles line the right side of the counter. Two hexagonal mirrors hang symmetrically on either side against a pale wall.
Style
Horizontal, Commercial, Clean
Techniques
Typography, Natural light
Industries
Restaurants
Color
Jet Black (50%)
Olive (30%)
Pure White (20%)
Context
Advertising Campaign