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BrandSSU
ProjectBrand Identity
Outdoor construction wall covered with large SSU political posters featuring bold red branding typography and portraits.

SSU Brand Identity 2022

Associated creatives

25AH
25AHGraphic Design
Martina Huber
Martina HuberPhotography

Tags

campaign poster wallposter wallcampaign posterssu posterpolitical posteroutdoor poster display

Description

An outdoor architectural construction wall displays a large installation of vibrant political campaign posters for SSU. The multi-panel display features alternating red, purple, and white sections with bold typography and photographic portraits of young people. The branding elements include large red SSU logos integrated into various panels with Swedish text slogans. The composition is captured outdoors under natural daylight with a paved street surface visible in the foreground. This project was photographed by Martina Huber with graphic design by 25AH.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Color

Scarlet (40%)
Pure White (30%)
Plum (30%)

Background

Construction Site

Context

Out of Home (OOH)