Description

This image is part of the Summer 25 'Let's Play' campaign for Sportscraft, photographed by Simon Lekias and produced by Brooke Smith. The composition features a woman with long curly brown hair pulling up the stiff collar of a light blue button-down shirt to partially conceal her face. She has a dark crop top underneath the unbuttoned shirt, revealing her midriff. The background shows an outdoor coastal or seaside setting with blurred water and buildings under natural daylight. The framing is square, bordered by white space containing campaign typography.