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BrandSonder
ProjectBrand Identity
Three vertical framed posters mounted on a grey concrete wall displaying the Sonder brand identity with bold typography and colorful grid layouts.

Sonder Brand Identity 2024

Associated creatives

OHMY
OHMYGraphic Design

Tags

brand identity postersbrand identityposterssonder brand identitysonder postersgraphic design postersgraphic designframed postersconcrete walltypography

Description

This project displays the brand identity for Sonder, designed by OHMY. Three framed vertical posters are mounted on a grey concrete wall, featuring dappled tree shadow patterns across the surface. The posters showcase a clean graphic design system with vibrant grid layouts, photographic inserts, and bold white typography spelling Sonder. The middle poster displays a solid blue background with prominent white branding, flanked by multi-panel grid designs incorporating photography and typographic elements.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography

Industries

Apps & Digital Platforms

Color

Royal Blue (40%)
Pure White (30%)
Burgundy (30%)

Background

Concrete Texture

Context

Advertising Campaign