ProjectBrand Identity
São Paulo Symphony Orchestra Brand Identity 2024
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Description
This video showcases the brand identity project for the São Paulo Symphony Orchestra, designed by Polar, Ltda. and ACE, with spatial and case study photography by Tuca Vieira, Naira Mattia, and Osesp. The sequence highlights vibrant typographic posters in pink, yellow, magenta, and green displayed against ornate concert hall architecture, classical columns, and rows of wooden auditorium seating. The motion graphic presentation highlights the cultural institution's visual system across interior environments.
