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BrandSaint Sass
ProjectBrand Identity
An older man standing on a lawn wearing a blazer, yellow polo shirt, and light trousers for Saint Sass brand identity.

Saint Sass Brand Identity 2023

Associated creatives

Decade
DecadeGraphic Design
Too Gallus
Too GallusGraphic Design
U.I.WD.
U.I.WD.Graphic Design
Neue
NeueGraphic Design
United Design Lab
United Design LabGraphic Design

Tags

older man standing on lawnolder man standingolder manman standingtailored blazeryellow polo shirtcream trouserswhite sneakerssunglasses

Description

This brand identity presentation for Saint Sass features three distinct panels showcasing campaign visuals and messaging. The central panel displays a mature man standing outdoors on a green lawn against trees and foliage, wearing a tailored blazer, a yellow polo shirt, cream trousers, sunglasses, and white sneakers, with overlaid typography reading BANANA REPUBLIC THE NEW CLASSICS. Flanking panels include promotional graphic design elements with serif typography on cream and bright yellow backgrounds detailing collection features and sales offers.

Style

Horizontal, Commercial, Clean, Polished

Industries

Designer Fashion

Color

Golden Yellow (30%)
Beige (30%)
Pure White (40%)

Context

Advertising Campaign