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BrandSacai
ProjectHoliday 2024 Ad Campaign
A black handbag stacked on top of a green nylon tote bag with white text against a neutral wall.

Sacai Holiday 2024 Ad Campaign 2024

Associated creatives

Chitose Abe
Chitose AbeSacai Creative Director
Rebekka Deubner
Rebekka DeubnerPhotographer

Tags

black handbagblack baghandbaggreen tote baggreen nylon totetote baggreen bag

Description

This commercial image for the Sacai Holiday 2024 ad campaign features a black handbag stacked directly on top of a glossy green nylon tote bag. The composition is captured vertically with clean, minimal lighting against a plain neutral background. The text sacai is vertically aligned on the left side of the frame in white typography. Creative direction is led by Chitose Abe with photography by Rebekka Deubner.

Style

Vertical, Commercial, Clean

Industries

Bags & Accessories

Color

Jet Black (50%)
Forest Green (50%)

Background

White Seamless

Context

Advertising Campaign