Sacai Holiday 2024 Ad Campaign 2024

About

This close-up advertising image for the Sacai Holiday 2024 ad campaign features a stack of colorful zipped bags and textured textiles. Prominent elements include vibrant blue, green, and orange zippers alongside red and green plaid patterned fabric. The composition is tightly framed with the brand name sacai printed vertically in bold white lowercase letters along the left edge. Photographed by Rebekka Deubner under the creative direction of Chitose Abe, the shot highlights hardware details, fabric textures, and bold color blocking.