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Brand
Riot Games
ProjectBrand Identity

Riot Games Brand Identity 2021

Associated creatives

The New Company
The New CompanyGraphic Design
C A T K
C A T K3D

Tags

graphic black and white patternblack and white patternturquoise typographyspring lec face offman wearing glasses and headsetman wearing glassesman wearing headsetman shoutingesports player

Description

This dynamic video showcases the brand identity for Riot Games, featuring bold graphic design and 3D elements created by The New Company and C A T K. The sequence displays striking black and white geometric patterns alongside vibrant turquoise typography reading SPRING LEC FACE OFF WATCH LIVE. A man wearing glasses and a headset is briefly shown reacting with intense emotion against a teal-toned backdrop. The vertical composition is styled for modern social media platforms, emphasizing high-contrast visual rhythm and digital motion. The work reflects a polished commercial approach tailored for esports broadcasting and digital engagement.