Riot Games Brand Identity 2021

Description

This graphic design project for Riot Games features the bold black typography of the LoL Esports brand identity set centrally against a solid vibrant cyan blue background. The central logotype incorporates a distinctive geometric icon flanked by clean sans-serif lettering. Created with contributions from The New Company and C A T K, the minimalist composition emphasises high-contrast branding and graphic clarity. The flat design uses a striking two-tone palette of black and bright cyan.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Vector

Industries

Video Games

Color

Background

Solid Colour

Context

Advertising Campaign