Ray-Ban Ray-Ban 2024
Associated creatives
Tags
Description
This commercial campaign photograph for Ray-Ban, captured by photographer Tim Ashton with styling by Danielle Soblimbene and hair by Lei Tai, features two young male models posing inside a convenience store. The model on the left wears a black sports jersey with white outlines, beige shorts, white crew socks, loafers, and sunglasses. The model on the right wears a short-sleeved white button-down shirt, brown trousers, and sunglasses. They stand in front of illuminated glass-door refrigerated display cases stocked with packaged goods. The lighting is direct and bright, capturing crisp textures on the clothing and storefront environment.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Eyewear
Color
Jet Black (50%)
Camel (50%)
Background
Retail Store
Context
Advertising Campaign