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BrandRay-Ban
ProjectA$AP Rocky Ad Campaign
A$AP Rocky and other men in suits wearing sunglasses inside a convenience store for a Ray-Ban ad campaign

Ray-Ban A$AP Rocky Ad Campaign 2025

Associated creatives

A$AP Rocky
A$AP RockyModel

Tags

asap rockyasap rocky in suitman in suitray ban sunglassesred framed sunglassespink framed sunglassesblack sunglasses

Description

This vertical portrait image from the Ray-Ban ad campaign features A$AP Rocky alongside a group of men wearing tailored suits and sunglasses inside a convenience store setting. A$AP Rocky stands prominently in the foreground adjusting his tie while wearing dark sunglasses and a navy blue suit jacket. Several other men stand behind him in complementary suits, wearing red and pink framed sunglasses. The background shows the interior shelves of a retail store with product displays. Natural lighting illuminates the scene, highlighting the textures of the suiting fabrics and the distinctive eyewear designs.

Style

Vertical, Commercial, Clean

Techniques

Analogue / film, Natural light

Industries

Eyewear

Color

Royal Blue (50%)
Charcoal (30%)
Pure White (20%)

Background

Retail Store

Context

Advertising Campaign