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BrandRay-Ban
ProjectA$AP Rocky Ad Campaign
A$AP Rocky wearing a dark suit, tie, sunglasses and earrings while seated outdoors for a Ray-Ban ad campaign

Ray-Ban A$AP Rocky Ad Campaign 2025

Associated creatives

A$AP Rocky
A$AP RockyModel

Tags

asap rockyasap rocky in dark suitasap rocky sunglassesman in dark suitdark suitray ban sunglassesblack man wearing sunglassespatterned tieblack shoessunglasses

Description

A$AP Rocky is featured in an ad campaign for Ray-Ban, wearing dark sunglasses, a structured dark suit, a patterned tie, and polished dress shoes while seated outdoors. The subject wears distinctive accessories including earrings, rings, a bracelet, and a watch. The shot employs film-style grain and natural outdoor lighting against an urban street background.

Style

Editorial, Vertical, Desaturated, Grainy

Techniques

Analogue / film

Industries

Eyewear

Color

Navy (70%)
Pure White (30%)

Background

Street

Context

Advertising Campaign