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Brand
Ralph Lauren
ProjectDouble RL Campaign by Dikayl Rimmasch
Man and woman seated outdoors on wooden chairs with a patterned blanket and a rustic table under natural daylight.

Ralph Lauren Double RL Campaign by Dikayl Rimmasch 2024

Associated creatives

Andrew Colvin
Andrew ColvinMakeup Artist
Natalie Ludwig
Natalie LudwigModel

Tags

man in patterned cardiganman in cardiganpatterned cardigancardiganwoman wrapped in blanketwoman in blanketblue blanketblanket

Description

This campaign image for Ralph Lauren's Double RL project, directed by Dikayl Rimmasch, features models Natalie Ludwig and a male companion seated outdoors in a coastal landscape. The male subject wears a patterned knit cardigan and denim jeans, while the female subject is wrapped in a blue woven blanket. They sit at a weathered wooden table holding a ceramic bowl and mug under bright natural daylight with a soft vignette framing the composition.

Style

Editorial, Horizontal, Desaturated, Vignette

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Navy (50%)
Medium Grey (50%)

Background

Sand Dunes

Context

Advertising Campaign