Brand
Ralph Lauren Double RL Campaign by Dikayl Rimmasch 2024
Associated creatives
Tags
Description
This black-and-white portrait features model Natalie Ludwig seated outdoors as part of the Double RL campaign for Ralph Lauren, directed by Dikayl Rimmasch. The subject wears a patterned long-sleeve button-down shirt paired with denim jeans and textured socks, holding an object in her hands. Natural daylight illuminates the scene, casting soft highlights across her hair and clothing. The background consists of a rustic wooden structure and natural outdoor vegetation under a bright sky. The monochrome grading emphasizes textures in the textiles and surroundings, creating an authentic editorial feel.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Medium Grey (50%)
Background
Park
Context
Advertising Campaign