Justin Woo, Creative Director, Sydney

Description

An outdoor fashion campaign image captures a group of four models posed within a dry grassy meadow under an overcast sky. In the foreground on the right, a woman kneels in a light cream coat alongside a dog, looking towards the camera. In the foreground on the left, a man kneels wearing a dark patterned sweater and jacket with a second dog nearby. Standing behind them are another man in a blue fair Isle patterned sweater and a woman wearing a dark blue dress and hat. The natural lighting creates a soft atmosphere across the open landscape, complemented by the understated styling. The word Sportscraft appears in white capital letters on the right side of the frame.