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Monochrome portrait of model Caitlin Soetendal posing for Proenza Schouler against a white studio background with soft natural lighting.

Proenza Schouler Spring 2026 Ad Campaign 2026

Associated creatives

Tags

Description

Monochrome fashion portrait from the Spring 2026 ad campaign for Proenza Schouler, photographed by Senta Simond. Model Caitlin Soetendal is captured in a half-length pose against a seamless white background, wearing a dark top with textured detailing. The lighting is soft and directional, casting a subtle shadow on the backdrop. Creative direction by Rana Toofanian, with hair by Dylan Chavles and makeup by Homa Safar.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

White Seamless

Context

Advertising Campaign