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Brand
Prada
ProjectPrada S/S 25 Collateral Campaign
Young man in a black leather hoodie holding a brown suede handbag against a clean white seamless studio background.

Prada Prada S/S 25 Collateral Campaign 2025

Associated creatives

Ferdinando Verderi
Ferdinando VerderiCreative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Olivier Rizzo
Olivier RizzoFashion Editor/Stylist
Guido Palau
Guido PalauHair Stylist
Pat McGrath
Pat McGrathMakeup Artist
Ashley Brokaw
Ashley BrokawCasting Director
Jin Soon Choi
Jin Soon ChoiManicurist
Mary Howard
Mary HowardSet Designer
Awwal Adeoti
Awwal AdeotiModel
Liu Qinzheng
Liu QinzhengModel
Luka Hoogedeure
Luka HoogedeureModel
Ava Shipp
Ava ShippModel
Nikita Gnetnev
Nikita GnetnevModel
Chloe Oh
Chloe OhModel
Laura Reyes
Laura ReyesModel
Noor Khan
Noor KhanModel

Tags

young man holding handbagyoung manman holding handbagbrown suede handbagsuede handbagbrown handbagblack leather hoodieleather hoodieblack hoodie

Description

Part of the Prada S/S 25 collateral campaign, this studio image features a young male model wearing a black leather hooded jacket and dark trousers, holding a structured brown suede handbag. Creative direction is led by Ferdinando Verderi, with photography by Oliver Hadlee Pearch and styling by Olivier Rizzo. The composition is set against a minimal white seamless backdrop with bold Prada lettering visible at the lower left. Clean studio lighting accentuates the smooth leather textures and rich brown tones of the handbag.

Style

Vertical, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Chocolate (30%)
Jet Black (50%)

Background

White Seamless

Context

Advertising Campaign