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Brand
Prada
ProjectPrada S/S 25 Collateral Campaign
Model wearing a pink crewneck sweatshirt and brown trousers holding a tan leather shoulder bag against a white backdrop

Prada Prada S/S 25 Collateral Campaign 2025

Associated creatives

Ferdinando Verderi
Ferdinando VerderiCreative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Olivier Rizzo
Olivier RizzoFashion Editor/Stylist
Guido Palau
Guido PalauHair Stylist
Pat McGrath
Pat McGrathMakeup Artist
Ashley Brokaw
Ashley BrokawCasting Director
Jin Soon Choi
Jin Soon ChoiManicurist
Mary Howard
Mary HowardSet Designer
Awwal Adeoti
Awwal AdeotiModel
Liu Qinzheng
Liu QinzhengModel
Luka Hoogedeure
Luka HoogedeureModel
Ava Shipp
Ava ShippModel
Nikita Gnetnev
Nikita GnetnevModel
Chloe Oh
Chloe OhModel
Laura Reyes
Laura ReyesModel
Noor Khan
Noor KhanModel

Tags

woman wearing pink sweatshirtpink sweatshirtsweatshirttan leather shoulder bagtan shoulder bagleather shoulder bagbrown trouserstrouserswoman in pink sweatshirt holding bagfemale model

Description

This fashion editorial image for the Prada S/S 25 Collateral Campaign features a female model styled in a pink crewneck sweatshirt layered over a light blue collared shirt, paired with brown trousers and a tan leather shoulder bag. Photographed by Oliver Hadlee Pearch with creative direction by Ferdinando Verderi and styling by Olivier Rizzo, the composition employs a dual portrait layout against a clean white seamless background. The lighting is bright and clean, accentuating the garment textures and the polished finish of the accessories.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Blush (50%)
Caramel (30%)
Sky Blue (20%)

Background

White Seamless

Context

Advertising Campaign