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This commercial campaign image for Prada's Ramadan 24 project features model Meriam Turki standing in an expansive desert landscape. She wears a long camel-colored trench coat layered over matching blue and white patterned trousers and shirt, holding a decorative patterned handbag. The shot is captured outdoors under natural daylight against rolling sand dunes and a clear blue sky, with a stylized vertical warm orange overlay framing the left side. Photography by Alessandro Oliva with direction by Lorenzo Gironi.