Brand
ProjectRamadan 24
Prada Ramadan 24 2024
Associated creatives
Tags
Description
This fashion campaign film for Prada Ramadan 24 showcases models moving through expansive desert sand dunes under natural daylight. Directed by Lorenzo Gironi with photography by Alessandro Oliva and cinematography by Andrea Dutto, the video highlights luxury apparel and signature leather accessories including studded handbags and sunglasses. Makeup is styled by Michel Kiwarkis, featuring Meriam Turki as the primary model. The composition utilizes wide horizon shots, soft lighting, and warm chromatic grading to evoke an atmospheric narrative.