Prada Holiday 2026 Campaign Review 2026

About

This illustrated digital artwork for the Prada Holiday 2026 campaign, photographed and directed under the vision of Glen Luchford and Ferdinando Verderi, depicts a whimsical interior scene. A young man wearing a brown overcoat, dark cap, and striped scarf poses near a blue armchair. To his left, a lit fireplace warms the room while two small white rabbits sit on the wooden floorboards. A black leather messenger bag floats magically in the air, perched with a small bat figure on its strap. The warm glow of candles and the hearth illuminates the traditional room, creating a storybook aesthetic.