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BrandPolo Ralph Lauren
ProjectPolo Men's Underwear
White Polo Ralph Lauren logo text centered over an expansive blue ocean surface with gentle rolling waves.

Polo Ralph Lauren Polo Men's Underwear 2026

Associated creatives

Bjorn Iooss
Bjorn IoossPhotographer
Scott Rudin
Scott RudinCreative Director
Meryl Griffith
Meryl GriffithFashion Editor/Stylist
David Oscroft
David OscroftSenior Art Director
Tiago Goya
Tiago GoyaHair Stylist
Sara Tagaloa
Sara TagaloaMakeup Artist
Giacomo Cavalli
Giacomo CavalliModel
Mukasa Kakonge
Mukasa KakongeModel

Tags

polo ralph lauren logopolo ralph laurenwhite typographywhite texttypography overlaybrand logoserif lettering

Description

A clean title graphic from the Polo Ralph Lauren Men's Underwear campaign featuring white serif typography reading 'POLO RALPH LAUREN' centered against an ocean backdrop. The background captures a high-angle view of textured blue sea water with soft wave ripples extending across the frame. Directed by Scott Rudin and photographed by Bjorn Iooss, the visual establishes an open, nautical aesthetic.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Industries

Menswear

Color

Pure White (100%)

Background

Ocean

Context

Advertising Campaign