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  • ·Giacomo Cavalli for Polo Ralph Lauren Campaign
BrandPolo Ralph Lauren
ProjectPolo Men's Underwear
Black and white portrait of a man with curly hair wearing an unbuttoned white collared shirt with arms crossed outdoors.

Polo Ralph Lauren Polo Men's Underwear 2026

Associated creatives

Bjorn Iooss
Bjorn IoossPhotographer
Scott Rudin
Scott RudinCreative Director
Meryl Griffith
Meryl GriffithFashion Editor/Stylist
David Oscroft
David OscroftSenior Art Director
Tiago Goya
Tiago GoyaHair Stylist
Sara Tagaloa
Sara TagaloaMakeup Artist
Giacomo Cavalli
Giacomo CavalliModel
Mukasa Kakonge
Mukasa KakongeModel

Tags

giacomo cavalliman in open white shirtman in white shirtwhite button down shirtwhite button downwhite shirtunbuttoned shirt

Description

Captured in black and white by photographer Bjorn Iooss for Polo Ralph Lauren, this portrait features model Giacomo Cavalli outdoors. Cavalli is depicted from the chest up in profile, arms crossed with a serious expression and damp, textured curly hair. He wears an unbuttoned white long-sleeve button-down shirt featuring the signature embroidered pony logo on the chest. The composition utilizes soft natural lighting against a softly blurred coastal horizon.

Style

Vertical, Commercial, Monochrome

Techniques

Natural light

Industries

Menswear

Color

Pure White (50%)
Jet Black (20%)

Context

Advertising Campaign