BrandPez y Mar
ProjectBrand Identity
Pez y Mar Brand Identity 2022
Associated creatives
Tags
Description
An outdoor double billboard stands on a paved street, displaying vibrant graphic design posters for Pez y Mar. The left panel features a pale green background with repeating bold serif typography, while the right panel displays a warm orange background with a stylized cream-colored fish illustration wearing a small chef hat. The green metal frame of the billboard matches the supporting post, casting a sharp shadow onto the stone-paved ground. The background reveals a building exterior with tinted glass windows under natural daylight.
Style
Horizontal, Commercial, Earthy, Clean
Techniques
Typography, Natural light
Industries
Fast Food
Color
Sage (50%)
Rust (50%)
Background
Street
Context
Out of Home (OOH)