Pez y Mar Brand Identity 2022

Description

A graphic design promotional menu card for the brand Pez y Mar rests diagonally across a dark green upholstered booth seat. The printed menu features a cream-colored background with prominent green typography displaying the dish title Arroz con camarones alongside an image of fried rice with shrimp and vegetables. Additional text details branch locations and contact information in smaller font above the central food photograph. The lighting is clean and even, highlighting the textured grain of the paper menu and the smooth vinyl grain of the emerald green seating below.

Style

Horizontal, Commercial, Clean

Techniques

Typography

Industries

Restaurants

Color

Background

Café

Context

Advertising Campaign