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BrandPetty Well
ProjectBrand Identity
Three vertical white pet food packaging cartons featuring illustrated animal designs against a black background.

Petty Well Brand Identity 2024

Associated creatives

Brand Brothers
Brand BrothersGraphic Design
Mythology
MythologyGraphic Design
Never Now
Never NowGraphic Design
Studio DRAMA
Studio DRAMAGraphic Design
LAYER
LAYERGraphic Design

Tags

pet food packagingfood packagingpackaging designwhite cartonproduct packagingpet food cartonpet foodcarton packaging

Description

This project showcases brand identity and packaging design for Petty Well featuring three distinct vertical white cartons. Each carton displays bold typography and playful animal illustrations depicting different recipes including duck, beef, and salmon with tuna. The clean white packaging contrasts against a solid dark background, presenting a modern and structured commercial presentation. The design incorporates clear product descriptions and minimalist typography across the layout.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography

Industries

CPG / Packaged Food

Color

Pure White (70%)
Jet Black (30%)

Background

White Seamless

Context

E-commerce / Product