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Giant billboard advertisement on a New York building wall featuring a woman's face and Pavise branding text.

Tom Corbett, Photographer, New York

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Description

This outdoor photograph captures a large building mural advertisement for the skincare brand Pavise, photographed in New York by Tom Corbett. The massive wall mural is divided into two distinct visual sections across the side of a multi-story building. The left side features a split-lit portrait of a woman's face tinted in deep blue tones with the Pavise logo and the headline Look on the bright side. The right side displays a close-up of an eye and skin with descriptive text regarding zinc oxide and the headline Without getting burned. Several rectangular windows punctuate the painted mural surface, and neighboring brick buildings flank the advertising wall under a partly cloudy sky.

Style

Vertical, Commercial, Clean

Industries

Skincare

Color

Navy (50%)
Caramel (50%)

Background

Residential Building

Context

Out of Home (OOH)