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A man leaning out the window of a vintage blue Mini loaded with luggage and a sculpture on its roof rack in front of a brick wall.

Paul Smith Paul Smith F/W 2025 Campaign 2025

Associated creatives

Tags

Description

Captured by photographer Samuel Bradley for the Paul Smith Fall/Winter 2025 campaign, model Thibaud Charon leans out of the driver's window of a vintage blue Mini Cooper parked on an urban street. The compact car is topped with an eclectic roof rack assembly featuring stacked retro luggage suitcases, an upturned wooden chair, folded blankets, and a classical white bust sculpture. The backdrop features a weathered brick wall and a historic circular brick tower structure, grounded by the distinctive handwritten Paul Smith logo across the bottom foreground.

Style

Vertical, Commercial, playful, Retro

Techniques

Natural light

Industries

Designer Fashion

Color

Royal Blue (50%)
Beige (20%)

Background

Street

Context

Advertising Campaign