Parsel Parsel Systems 2025

About

A commercial still life photograph captured by Roe Ethridge for Parsel Systems showcases an extra large black tote container resting against a crimson patterned fabric background. The open structured tote is packed with an eclectic collection of items including a black and white soccer ball, a cluster of yellow lemons, orange handled scissors, coiled blue rope, protective goggles, and a vibrant green rubber glove draped over the left rim. Set design by Megan Kiantos creates a tactile and graphic composition that highlights the storage capacity and utility of the bag. White graphic typography overlays detail the product model and specifications.