Brand
ProjectParsel Systems

Parsel Parsel Systems 2025
Associated creatives
Tags
Description
A commercial still life photograph captured by Roe Ethridge for Parsel Systems showcases an extra large black tote container resting against a crimson patterned fabric background. The open structured tote is packed with an eclectic collection of items including a black and white soccer ball, a cluster of yellow lemons, orange handled scissors, coiled blue rope, protective goggles, and a vibrant green rubber glove draped over the left rim. Set design by Megan Kiantos creates a tactile and graphic composition that highlights the storage capacity and utility of the bag. White graphic typography overlays detail the product model and specifications.
Style
Vertical, Commercial, Graphic
Techniques
Soft Light
Industries
Bags & Accessories
Color
Jet Black (60%)
Pure White (20%)
Background
Fabric Texture
Context
E-commerce / Product
