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BrandPaco Rabanne
ProjectBrand Identity
White shopping bag with black rope handles and Paco Rabanne wordmark on a reflective grey surface against a seamless background.

Paco Rabanne Brand Identity 2016

Associated creatives

Zak Group
Zak GroupGraphic Design

Tags

white shopping bagshopping bagwhite bagpaco rabanne bagpaper bag

Description

This clean product shot presents a white paper shopping bag centered against a neutral studio backdrop. The bag features thick black rope handles and displays the bold lowercase wordmark of the fashion house across the front lower panel. The composition is balanced and direct, resting upon a highly reflective surface that casts a faint inverted shadow below. Zak Group created the graphic design for this brand identity project.

Style

Horizontal, Commercial, Clean, Minimalist

Industries

Luxury Fashion Houses

Color

Pure White (80%)
Jet Black (20%)

Background

White Seamless

Context

E-commerce / Product