Oysho Perfect-Adapt collection 2025

Description

Shot by photographer Laia Benavides for Oysho's Perfect-Adapt collection, this activewear campaign features two women playing beach paddle tennis on an open stretch of sand. In the foreground, a player leaps mid-air to strike with a black paddle racket, dressed in a matching lavender sports bra and fitted athletic shorts. In the background, a second player in a white two-piece tennis skirt set and visor watches attentively in an athletic stance under a clear blue sky.

Style

Vertical, Commercial, Action, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Sandy Beach

Context

Advertising Campaign