Logo
  • Home
  • ·Media
  • ·Oysho Perfect-Adapt Beach Fitness Campaign
Brand
Oysho
ProjectPerfect-Adapt collection
Two women working out on outdoor calisthenics bars in sportswear on a sandy beach with the ocean behind them.

Oysho Perfect-Adapt collection 2025

Associated creatives

Laia Benavides
Laia BenavidesPhotographer

Tags

woman doing calisthenicswoman exercisingcharcoal biker shortsbiker shortssports brawhite sneakerstwo women exercisingtwo women

Description

Two women perform calisthenics exercises on black outdoor gym bars installed on a sandy beach next to the blue ocean. The foreground athlete wears a two-tone charcoal and off-white sports bra, matching biker shorts, and white sneakers as she suspends herself from a pull-up bar. In the background, another woman in black activewear leggings and top leans back on parallel workout bars under a clear blue sky.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Sportswear

Color

Off-Black (50%)
Cream (30%)
Pure White (20%)

Background

Sandy Beach

Context

Advertising Campaign