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Brand
OpenAI
ProjectBrand Identity
Close-up of hands resting on a folded purple sweatshirt featuring printed OpenAI DevDay branding on a dark purple surface

OpenAI Brand Identity 2024

Associated creatives

Play
PlayGraphic Design

Tags

purple sweatshirtpurple sweatersweatshirtopenai devday logoopenai logologo

Description

This image presents a close-up shot focusing on hands resting upon a folded purple cotton sweatshirt resting against a rich dark purple background. The sweatshirt features the printed green text reading OpenAI DevDay on its front chest area. The lighting is bright and directional, highlighting the fabric texture and grain of the material. The composition is structured from a top-down perspective, emphasizing the tactile qualities of the apparel and the clean branding details. Created for OpenAI under the Brand Identity project.