BrandONE’s urban practice
ProjectBrand Identity

ONE’s urban practice Brand Identity 2026
Associated creatives
Tags
Description
A dark navy blue canvas tote bag hangs from the shoulder of an individual wearing a black tailored blazer against a clean, neutral grey studio backdrop. The bag features prominent lime green typographic branding across its lower half displaying the word 'ONE', with 'DESIGN + PLANNING' printed in smaller capital letters in the upper corner. Soft, diffused directional lighting reveals realistic textile folds and fabric grain across both the tote and suit garment.
Style
Horizontal, Commercial, Clean, Graphic
Techniques
3D render / CGI, Soft Light
Color
Navy (40%)
Jet Black (40%)
Lime (20%)
Background
Grey Seamless, Education Building
Context
Advertising Campaign