Brand
ProjectBrand Identity

ONE’s urban practice Brand Identity 2026
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Description
A 3D visualisation created by 5x5 and Jake Greenwood presenting publication collateral for ONE’s urban practice brand identity. Two printed booklets rest side-by-side on an angled white powder-coated metal display shelf mounted to a vertical black tracking rail. The left booklet displays bold red typographic branding above an exterior photograph of a contemporary architectural renovation, while the right volume features royal blue lettering over an axonometric structural drawing. Diffused ambient lighting casts clean, soft shadows across the smooth neutral studio backdrop.