Brand
ProjectJordan (AJ11 Gamma)

Nike Jordan (AJ11 Gamma) 2025
Associated creatives
Tags
Description
This portrait for the Nike Jordan project features a man standing in a dimly lit, atmospheric interior space. He is wearing a black varsity-style jacket over a white graphic t-shirt, dark sweatpants, and sneakers with blue accents. The lighting is low-key and directional, casting soft shadows across the room where a cluster of coiled cables rests on the floor. Photographed by Joaquin Castillo, the image showcases sportswear styling with clean composition and moody tones.
Style
Vertical, Commercial, Moody
Techniques
Low-key / chiaroscuro
Industries
Sportswear
Color
Jet Black (60%)
Pure White (40%)
Background
Office
Context
Advertising Campaign

