BrandNike
ProjectGuts 2 Glory - England Team

Nike Guts 2 Glory - England Team 2026
Associated creatives
Tags
Description
A striking close-up athletic portrait of English footballer John Stones captured in three-quarters profile against a dark, low-key studio backdrop. He wears the red Nike England national team jersey featuring black and white contrast trim around the collar. The composition uses dramatic side lighting that carves out facial features, casting shadows across the right side of the frame. Captured by photographer William Arcand for the Nike Guts 2 Glory campaign.
Style
Horizontal, Commercial, Moody, Cool
Techniques
Low-key / chiaroscuro
Industries
Soccer
Color
Scarlet (50%)
Off-Black (30%)
Background
Black Seamless, Carpark
Context
Advertising Campaign
