BrandNew Chapter
ProjectBrand Identity

New Chapter Brand Identity 2019
Associated creatives
Tags
Description
This graphic design project for New Chapter, created by Paul Belford Ltd, features clean black typography and custom iconography printed on three white rectangular stationery cards. The cards are arranged diagonally against a neutral grey background, highlighting a minimalist and contemporary corporate aesthetic. The flat-lay composition emphasizes crisp paper textures and sharp typographic hierarchy.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Color
Pure White (70%)
Jet Black (30%)
Background
Grey Seamless
Context
Advertising Campaign, Website / Web